“the exceptional hair experience that’s all about you…”

She returned to Northern Ireland to open Alex Mekki in Nov 1994. Without the luxury of having her own N.I. clientele Sam’s savvy and refreshing approach helped her quickly build the Belfast salon from the ground up to the flourishing business it is today.Sam’s expertise in the field of hair extensions cements Alex Mekki’s reputation as Irelands leading hair extensions salon. As a hair extensions educator she travels the country teaching hair extensions to other salons nationwide.

Sam's commitment and focus to bring new innovative products and services to her clients led her to the Kemon Brand. Through working with this brand the company Kemon quickly became aware of Sam's passion for hair. She was approached to become the Kemon ambassador and educator for Northern Ireland. With this prestigiuous appointment Sam can be seen on stage locally promoting and presenting the Kemon brand.

Having Sam the Kemon colour ambassador at the forefront of Alex Mekki, ensures that the level of hair colouring services using Kemon brands in Alex Mekki is unsurpassed.